The Scheme

Situated in the heart of Selly Oak, this 30-acre site has been derelict for 30 years and has a history of use for landfill. We believe that it’s high time this site was transformed, bringing a range of high quality facilities to local people, enabling Selly Oak to play a key role as a generator of economic growth. It’s an ambitious vision, which has led to the development of this equally ambitious plan, led by the Harvest Partnership – an innovative joint venture between Land Securities and Sainsbury’s. With planning approval achieved in 2013, the scheme will see this former industrial and landfill site regenerated into an exciting mixed-use development.

The benefits at a glance

This major investment will bring a range of benefits to the residents of Selly Oak through:

  • Creation of hundreds of jobs
  • A range of shops, bars and restaurants, plus good parking
  • A new Sainsbury’s store to replace the existing Chapel Lane store
  • Environmental improvements
  • Excellent pedestrian and cycle links
  • A greenway across the site that will protect the future reinstatement of a canal link
  • Highways improvements

In addition, a cutting-edge Life Sciences Campus (LSC) will be developed on the part of the site closest to the QEII Hospital. The LSC development is being led by the University of Birmingham, the QEII Hospital and Birmingham City Council. For information please visit